Featured projects
Rolled out a 3D avatar game experience for Kindle to drive engagement.
Built brand trust in the complex space of health and finance.
Introduced Fuller Coverage bras that have your back, your front and sides too.
Brought the vision of a 100% renewable energy future to life and within reach.
Launched Amazon Studios' first pilot season on Amazon.com with an impressive splash.
Developed rebrand to decode insurance and make it just a bit more delightful.
Found the bright side of waiting 'til the last minute to find the perfect present.
I transform brands and drive growth through strategy, design, messaging, process, CX, UX, collaboration, and culture-building leadership.
Created international launch ads uncovering hidden gems in your neighborhood.
Great ideas can come from anyone, and I enjoy collaborating with teams to build intuitive, engaging customer experiences.
